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Bulletin of Abai KazNPU. Series of Sociological and Political sciences

POLITICAL COMMUNICATION IN A MULTICULTURAL SOCIETY (ON THE EXAMPLE OF KAZAKHSTAN)

Published September 2021

228

37

Non-Commercial Join Stock Company Toraigyrov University

e-mail: mika_al68@mail.ru

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М.А. Altybassarova

Candidate of Political Sciences, Associate Professor of the Department of Philosophy, Sociology and Political Science

Non-Commercial Join Stock Company Toraigyrov University

Bio
×

G.М. Кappasova

Candidate of Political Sciences, Associate Professor of the Department of Philosophy, Sociology and PoliticalScience

Abstract

Currently, research in the field of political communication in a multicultural society has intensified in the Republic of Kazakhstan, the Russian Federation and other CIS countries. The study of the socio-political and cultural foundations of political communication in the post-Soviet space, through the prism of the peculiarities of the political system of the Republic of Kazakhstan, is an important step for predicting the further development of political communication in a multicultural society. Reforms in this area require a detailed study of this problem in a multicultural society. In the modern conditions, some trends in political communication in multicultural pluralism are decisive. At the same time, it consists in the transformation of digital messages. People often cant adequately navigate modern political technologies. A large flow of information is regularly covered in the mass media. Another trend of political communication in a multicultural society is the complete subordination of the available information to the ideological plan. The republican mass media for the development of political communication in a multicultural society are characterized by the following features: the creation of creative publications, social movements, the strengthening of a civilized civil society, the exclusion of unfair PR technologies in pre-election political campaigns.

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Language

English

How to Cite

[1]
Altybassarova М. and Кappasova G. 2021. POLITICAL COMMUNICATION IN A MULTICULTURAL SOCIETY (ON THE EXAMPLE OF KAZAKHSTAN). Bulletin of Abai KazNPU. Series of Sociological and Political sciences. 75, 3 (Sep. 2021), 34–39. DOI:https://doi.org/10.51889/2021-3.1728-8940.05.