The article describes the subject, fundamentals, classification and functions of public relations. The study is based on political PR and analyzes its executive role in public administration. The features of political communication in public administration institutions, its composition and technology are analyzed, the results of PR research in world practice are briefly described. A scientific review of the current situation in the field of political PR will be carried out. As a result of the research, the requirements for PR and its environment will be indicated.
Language
Қазақ
How to Cite
[1]
Ospan Ш. 2021. The role of PR in governments administration. Bulletin of Abai KazNPU. Series of Sociological and Political sciences. 72, 4 (Jun. 2021), 201–205. DOI:https://doi.org/10.51889/2020-4.1728-8940.33.